Book of the Month
PROJECT DETAILS
CLIENT
Book of the Month
YEAR
2024
SERVICES
Cinematography
Client Overview:
Book of the Month is a leading subscription service that curates and delivers the best new reads to book lovers across the country. Known for its carefully selected titles and strong literary community, BOTM continues to shape reading trends with its monthly picks.
project scope:
Saints Vision was commissioned to create a promotional video for Book of the Month’s May 2024 book selection, designed for use on social media and their website. The project involved a full production pipeline, from pre-production planning to the final 30-second promo video.
Promo video:
A sleek, 30-second promotional video optimized for social media and Book of the Month’s website.
our approach:
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Designed a storyboard and shot list that emphasized the sensory experience of reading—flipping pages, cozy reading setups, and immersive storytelling.
Selected diverse, visually engaging locations to reflect different reader personalities and moods.
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Lighting & Cinematic Techniques: Used soft, natural, and controlled lighting to create a warm, inviting atmosphere.
Engaging Visuals: Captured talent interacting authentically with the books, creating a relatable and aspirational reading experience.
Dynamic Motion: Implemented smooth transitions and slow-motion shots to enhance storytelling.
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Edited a fast-paced, engaging 30-second promo featuring snappy cuts, ambient sounds, and upbeat background music to hold viewer attention.
Integrated motion graphics and BOTM branding elements for a polished final product.
Results:
High-Impact Promo Video:
Delivered a visually engaging, on-brand video that effectively showcased the May 2024 book selection and enhanced BOTM’s digital presence.
Optimized for Engagement:
The video was tailored for social media (Instagram Reels, TikTok, and YouTube Shorts) to maximize reach and audience interaction.
Brand Consistency & Storytelling:
Maintained BOTM’s signature aesthetic and messaging, reinforcing their brand identity while creating fresh, engaging content.